Stefan Hunt collaborated with FCB NY on this twelve month long project, shooting in USA, UK, China, Africa and India. Creating a suite of films for a project which celebrated human potential. The campaign, which features a series of manifesto films, specifically addresses the confluence of various global crises while at the same time bringing attention for global health and development – and the belief in the possibility of progress – to the fore. It signifies a step in a new direction for The Bill & Melinda Gates Foundation, who are redefining the way the development communicates, moving away from the storytelling codes of the charity sector of the past and into a new era of authenticity, centering on the stories of real people who are developing and implementing innovative solutions to the world’s toughest problems.