You know that feeling when a picture stops you in your tracks? And your eyes and your heart connect? Or when an image starts to move, and the sound to play, and you’re no longer where you were, but somewhere else? Or an idea comes alive all around you, immersing you and filling your world? It’s intense. You’re electrified.
You have to tell someone, right now, ‘You must see this’. You share it, and they get it. They’re in it with you, and it’s in them too.
You shared the wonder.
You know the feeling?
That’s what we’re after, always.
We believe wonderful work comes from creative generosity.
It means including each other, discussing, collaborating, working together with our clients and partners.
When you work like this, everyone is giving, and everyone is gaining. It gives time and space to many different voices and all kinds of backgrounds and experience. We are all richer for this inclusive generosity.
And it extends to the person who sees the finished work. We want to move them, awaken them, inspire them, infuse their imagination with wonder.
Creative generosity is attractive. People want to work with us – directors, photographers, musicians, designers, artists, writers – creators. And clients, too. Not just once, either – they come back to us, and we love that, because it means we were generous with our creativity, and together we were wonderful.
Kode was founded on friendship. Five friends made this company, and though it’s a whole lot bigger now, the love that binds us still sustains us.
We’re ambitious. We are never afraid to put ourselves in front of demanding, challenging clients, and invite the best in the business to work with us.
We have a vision, and we also pay huge attention to detail. Everything matters, from the first hello to the moment of launch – it all speaks about who we choose to be and who we choose to work with.
There’s a commercial imperative here too. There’s a budget, and there are commercial goals, every time. They give discipline, but they don’t define what we do. A creative business succeeds by being creative first, and a good business partner always.
And through creative generosity that inspires people to share the wonder.