Rewards Come to Those Who Run

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Project

This January, New Balance releases its latest campaign titled “Runlock” encouraging runners to face the cold weather and “run to unlock” rewards. Directed by Sarah Chatfield, the dynamic film features three runners, across various terrains, on a mission to reach a mysterious New Balance branded locker, representing the rewards that running can unlock by running 30km in 30days.


Credits

Client
New Balance
Project title
Rewards Come To Those Who Run
Crew

Rachel Rumbold (Producer)


Matt Fleming & Jack Goodwin (EP)


Alexandra Vondrackova (Line Producer)


Stuart Graham (DOP)


Vojtech Kalecky (Production Designer)


Ross Hallard (Editor)


Dan Weinberg (Music & Sound Design


Matt Turner (Grade)


Absolute Post (Post & Online)


Unit & Sofa (Service Company)



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